For the parents who think ahead.

You bought the life insurance. You set up the 529. This is the missing piece.

The best deal in emergency planning. Add ReadyPlan Lifetime for thirty dollars and save sixty-nine off the standalone price. See the bundle math.

Complete Kit

Complete Kit

$124.99

The kit on its own. Add ReadyPlan separately or skip the app entirely.

Get the kit
Best value
Complete Kit + ReadyPlan Lifetime

Complete Kit + ReadyPlan Lifetime

$154.99$223.99Save $69

Kit plus a Lifetime ReadyPlan code, delivered by email.

Add ReadyPlan Lifetime

The kit is the reason. The plan is the part most families never write.

What's in the kit

Everything included. Nothing to add.

01

Closed fabric binder with cover

Fabric binder with cover

Black ballistic-grade fabric. Zipper closure. Internal card slots, ID window, and a pencil loop with the 0.9mm mechanical pencil installed.

02

Binder open showing the pre-installed planner

Base planner, pre-installed

Stone paper planner pages already loaded inside the binder. Waterproof, tear-resistant, and ready to use the moment the box opens.

03

All four expansion packs fanned out

Four expansion packs

Planning, Notes, Security, and Logistics. Pre-printed templates for evacuation routes, communication backups, household inventories, and go-bag lists.

04

0.9mm metal mechanical pencil

0.9mm metal mechanical pencil

Installed in the pencil loop. Premium feel. Refills are widely available.

05

Slate gray PVC separators

Ten slate gray PVC separators

Organizer-grade dividers that keep the planner sections separated and the binder structurally sound under field use.

06

MAD Gear velcro patch

MAD Gear patch

Velcro-attachable and optional. Attach if you want it on the binder, leave it off if you do not.

07

Branded kraft kit box

Branded kit box

Printed kraft outer box. Presentation quality. Most buyers keep the box on the shelf.

12,000+
Planners sold
9,200
BattlBox households
4.7 ★
App Store rating
Sam Amyett, founder of MAD GearBuilt by someone whose job depended on the plan working.

Sam Amyett spent years flying the E-6B Mercury, an aircraft built around the assumption that normal communications can be lost without warning. As a Mission Commander, he led the asset on detached deployments and built the tactical plan. As the squadron's lead instructor and Mission Commander Evaluator, he taught and qualified the people who flew the mission, including the next generation of Mission Commanders themselves.

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He spent his career mastering the system and teaching others to do the same, in a context where the plan working was the only acceptable outcome. He left the Navy in 2025 and founded MAD Gear. The Contingency Planner is what came of applying the same discipline to households, sized for a kitchen table.

The plan has to exist before the emergency. It has to live somewhere your family can find it without you. And it has to work in a format that holds up when nothing else does.

What buyers are saying

30-day satisfaction guarantee.

Try it for 30 days. Build your first plan with your family. If you do the work and still don't think it was worth it, contact us for a full refund. Unredeemed ReadyPlan Lifetime codes can be deactivated and returned for refund. The condition is there because people who actually sit down and build the plan don't ask for refunds.

Contingency Planner Complete Kit
$124.99
  • Fabric binder with all four expansion packs
  • PVC separators
  • MAD Gear patch (velcro, optional)
  • 0.9mm metal mechanical pencil
  • Branded box

The kit on its own. Add ReadyPlan separately or skip the app entirely.

Get the kit
Complete Kit + ReadyPlan Lifetime
$154.99$223.99
SAVE $6931% OFF
  • Everything in the Standard Kit
  • ReadyPlan Lifetime code, delivered by email

$30 more than the kit alone. The Lifetime code retails for $99 on its own.

Add ReadyPlan Lifetime

The bundle math.

Complete Kit$124.99
ReadyPlan Lifetime, sold separately$99.00
Total if purchased apart$223.99
Bundle discount−$69.00
Bundle price$154.99

The Lifetime code retails for ninety-nine on its own.

The bundle adds it for thirty.

The thing you keep meaning to do

You’ve been meaning to put this together.
This is the version
that’s already done.

One box, opened once, and the basics are handled the same afternoon.

Be the dad who has a plan.

The Contingency Planner Complete Kit is built so your family's first plan takes about twenty minutes. Used by 12,000 households. Built by a former Navy communications officer. $124.99, ships in the US.

Get the kit, $124.99

Common questions

What's actually in the Complete Kit?

Black fabric binder with zipper closure. All four expansion packs (Planning, Notes, Security, Logistics) on stone paper. Ten slate-gray PVC separators. A 0.9mm metal mechanical pencil installed in the binder loop. The MAD Gear velcro patch (attach if you want it). Branded kraft kit box. Everything ships together in the US.

How does ReadyPlan work without internet or cell service?

Once you've signed in, the plan lives on your phone offline. The app stores everything locally. The binder is the paper backup that doesn't need a signal at all. The system is built for the moment when both your phone and cell service might be unreliable, which is often the moment you actually need the plan.

Who is this for?

Households that want a real emergency plan in writing without going down the prepper rabbit hole. Most buyers are parents who've already done the responsible-adult work, like life insurance, smoke detectors, fireproof safes, and a will. The planner is the next item on that list, and it's the one most families have been putting off for years.

What if I'm not technical?

You don't need to be. The pages are pre-formatted with prompts. The app walks you through the sections in plain language. The first plan in the kit takes about twenty minutes for someone who's never written one before. There's no setup beyond opening the binder and signing in.

Returns and shipping?

30-day money-back guarantee, conditional on doing the work. Build your first plan with the kit and complete the ReadyPlan guided setup if your kit includes a code. If you've done that and still don't think it was worth it, contact us for a full refund. Unredeemed ReadyPlan Lifetime codes can be deactivated and returned for refund. We ship from Austin, Texas in 5-7 business days standard, faster with expedited options at checkout.

How long until the first plan is built?

About twenty minutes for the first plan if you've never written one before. Most households build their evacuation route, communication backup, and go-bag list in a single Sunday afternoon. The kit is built so the conversation finally happens, not so it takes weeks.

New to MAD Gear? Where can I see the full product overview?

The full product page lives at madgear.shop/pages/contingency-planner. It has photos of every component, a walkthrough of how the kit and the ReadyPlan app work together, the in-depth FAQ, and customer reviews. If this is your first time seeing the Contingency Planner, start there.

Do I need the app to use the kit?

No. The binder and the planner pages work fully on their own. The app adds a digital backup so the same plan lives on every phone in the household, but the kit is complete without it. The Bundle adds a Lifetime code if you want both.

Is this for one person or for a household?

The kit is sized for one household. One binder, four expansion packs, enough pages for the whole family's plan to live in one place. If you have a single home and a single plan, the Standard Kit covers it. If you want to give every adult their own kit, look at the Family Plan.

What if I'm not technical?

The kit is designed for someone who's never written an emergency plan before. The pages are pre-formatted with prompts. The first plan in the kit takes about twenty minutes. There's no setup beyond opening the binder.

Will the binder hold up over time?

The fabric is ballistic-grade. The zipper is industrial. The pages are stone paper, which holds up to spills, travel, and routine handling. Most owners keep their kit on a shelf for years and the binder stays presentable.

What's the difference between the kit and the Bundle?

The kit is $124.99 and includes everything physical. The Bundle is $154.99 and adds a ReadyPlan Lifetime code, which retails for $99 standalone. The Bundle is the better deal if you want both. The kit is the right choice if you only want the physical planner.